Mission, Vision, and Principles

Orfalea Vision | Mission |  Principles

The vision for the Orfalea College of Business (Orfalea) is to be a transformational leader in experiential business education. We deliver on this vision through an unwavering commitment to our mission: to educate career-ready future business leaders in a polytechnic learn-by-doing environment and produce research that positively influences business and society.

This mission is lived out through our core principles:
Learn by Doing

Deliver innovative business education focused on active engagement, reflection, and hands-on experience.

Teacher-Scholar Model

Engage in interconnected teaching and research that advances economic, organizational, and technological theory, policy, and practice.

diversity, equity, and inclusion

Promote belonging and well-being through mutual respect, critical and independent thought, creating equal opportunities, and empowering people to be their authentic selves.

Regeneration

Evaluate and resource academic and professional activities to sustain impact and financial viability.

Strategic Objectives

Objective 1: Prepare learners with essential Data + Technology + Human competencies to lead the future of business
Equip students with key competencies in data, technology, communication, and critical thinking to excel in modern business environments
Objective 2: Scale advising and enrollment growth
Enhance student advising capacity and grow enrollment, particularly through year-round programs and increased transfer student admissions
Objective 3: Promoting a thriving academic enterprise
Support faculty research, secure external funding, and modernize facilities
Objective 4: Bring real-world business activity into the learning experience
Foster industry partnerships and hands-on learning through new programs and entrepreneurial initiatives
Objective 5: Fostering inclusive social impact
Advance diversity, equity, and inclusion initiatives, while promoting sustainability through interdisciplinary efforts
Objective 6: Advance internal policies and practices for strategic impact
Improve operational efficiency, refine incentives for research, and strengthen external communications